“Perfume for me is all about a connection between two people, and while yes here we are on the internet sharing words there is no human touch to the experience.” — Jeffrey Dame
It works like this: You send him a postcard from your hometown listing the perfume sample you’d like to try from his perfumery, and he’ll put your postcard up when he opens his perfume concept store.
I adore postcards, but there aren’t that many from my hometown. Most have wine country motifs, few are worth sending to a stranger. But I found a nice one from Type A Letterpress in McMinnville, which showed McMinnville to be the center of a small universe. Ca-ching!
So above is the postcard I sent to Mr. Dame, with its message below. It might not stand out on the wall, but for lovers of letterpress it begs to be touched.
- Large vial of Black Flower Mexican Vanilla
- Small tester of Desert Rose
- Small tester of Dark Horse Cologne
- Small tester of Herb Man
- Small tester of Verbena, Freesia and Musk
What a wonderful way to get your product out in the world and make a connection with a scent lover! And clever, too. For while I chose probably the most gloriously bombastic scent in his list to try — hey, I like to play with fire sometimes — he might have known me better than I knew myself, for it was the Desert Rose I really connected with.
His Desert Rose is a blend of Turkish rose otto and Damascenia Rose with touches of peach, Sicilian lemon, Egyptian jasmine, geranium, carnation, heliotrope, sandalwood, musk, amber and vanilla. Its the perfect scent to carry a Pacific Northwest rose season just a little bit farther.
Thank you, Mr. Dame! Let us know when your store launches. I couldn’t be more excited to be a part of your postcard wall!